Advertising Expenditure In Main Media 

Contents - | Summary

 

Contents- 12 months 

Introduction 

National Section 

Advertising Expenditure in Main Media (Previous year)

Summary Table - 1 

Excluding Directories - Summary Table -2 

Advertising Expenditure in Main Media (Current year)

Summary Table -1 

Pie Charts from Summary Table -1 

Excluding Directories - Summary Table -2 

Pie Charts from Summary Table -2 

Advertising Expenditure in Main Media (Current year)

Six Months Ended 30 June  - Summary Table -3 

(Excluding Directories and Community Radio)

Six Months Ended 31 December - Summary Table -4 

(Excluding Directories and Community Radio) 

Pie Charts based on Summary Table -3 

Pie Charts based on Summary Table -4 

Advertising Expenditure in Main Media Ten Year - Summary Table -5 

Bar Chart (including separate chart including directories) 

Media in (Current year) Analysis 

 

International Section 

International Comparison of Total Advertising Expenditure (GDP, per capita) 

International Comparison of Total Advertising Expenditure (Chart) 

International Advertising Expenditure (Spend by Media) 

Australian Product Category Section 

Approximate Expenditure by Product Categories (Current year)

Top 10 Advertisers in Main Media (Current year)

Advertising to Sales Percentages

Graphs:

Main Media Retail Advertising Expenditure & Retail Turnover 

Total Advertising Expenditure Compared with CPI 

Total Advertising Expenditure Compared with Inflation Rate 

Total Advertising Expenditure Compared with Advertising Inflation Rate 

Total Advertising Expenditure by Media 

Print Media Advertising Expenditure 

Comparison of Private Final Consumption Expenditure, Total Advertising Expenditure
and Gross Domestic Product 

Media in (Current year)

The State of the Nation (Current year)

Sources

Media Referred to in This Publication

 

A New Section - Online Advertising Expenditure Report for Calendar Year

 

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