Small Business - With unemployment still at record numbers and the upward trend of workforce numbers turning to self-employment, the number of start-up businesses opening their doors each month has never been higher. Correspondingly, businesses that provide goods and services especially tailored to meet the needs of small business owners have also grown.
Many small business owners face the same challenges: long hours, limited resources, often the inability to delegate the purchasing function to other company employees (if there are any). Companies that can offer solutions to small business owners that save them time and money have a particular advantage in servicing this niche. New product offerings targeted specifically to small business owners exemplify this trend.
Major corporations such as American Express, UPS, VISA, Citibank, and more, offer small business discounts and special services aimed at winning small business customers and building long term relationships, with the thought of growing with them and selling them additional products or services as their business grows.
A good example of this is local banks that offer small businesses free checking services. Clearly this isn’t a big moneymaker for the company up front, but the relationships that they build with these business owners can be invaluable over time. Banking is still one area where customer loyalty is fairly strong.
If you are starting your own business and looking for ways to save time and money, why not check out new options available in postage and shipping, including the ability to print postage from your computer, and the willingness of the major carriers to pick and deliver directly to your door at no additional charge. Web sites with real-time updates and online tracking systems make it easy to track your packages from source to destination, regardless of the carrier you use. This not only saves you time but helps your customers to gain confidence in your company as a vendor, without costing you any more than it would normally take to ship a package. Even the US government has gotten into this game, with competitive shipping options, low pricing, and online tracking (for a small fee).
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