Home based business opportunities: beware of three letter acronyms!

Home Based Business Opportunity - There are hundreds of home-based business opportunities available to wannabe entrepreneurs, many of which are web-based businesses. Internet-based businesses are very popular opportunities, as they are fairly easy to start up and maintain, and can be easily operated out of one’s home.

Multi-level marketing (MLM) opportunities are also very popular, although many of these don’t pan out as well as expected for the people who participate in them. Twenty fice or so years ago, the king of all MLMs was Amway.

Today, the MLM craze has boomed in the health care & supplements field, which includes vitamins, herbs, homeopathic remedies, weight-loss powders, or other health-related products. There are high carb, low carb and no carb diet plans which all have associated supplements and products being sold through this type of channel. There are also MLM organizations selling telecommunications products, web sites and e-services, learning aids, information, and more.

How do you weed out the MLMs? Well for starters, if a company requires you to purchase items and then expects you to turn around and recruit your friends and family to purchase or sign up as well – that’s a pretty good indicator that this is MLM. If this is something your friend, neighbor, cousin, etc., calls you up about and invites to a presentation – better put on your ski gear and prepared to be snowed!

MLMs are also known as Pyramid schemes, since the people at the top of the pyramid are likely to be the only ones who make money on it. The term "con men" initially came from the word "confidence." The victim of a con game gains confidence in a bogus plan, and, in exchange, the con man gets their money. Do you see any similarities?

Setting aside the MLMs and other related scams, there are legitimate home-based business opportunities for the budding entrepreneur. The Internet is an excellent resource for locating these opportunities as well as for getting feedback from others in order to know which are to be avoided at all costs.

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